Natural link building techniques in 2020
While link building is usually recognized together of the foremost difficult and time-consuming SEO tactics, it can help your site rank higher, bring you more traffic and grow your business significantly.
If you’re not including these Natural link building techniques in your overall SEO strategy, you’re missing out on a huge opportunity for your business. In this article, we’ll show you five effective link building strategies you can start implementing today.
Put simply, guest posting is the process of writing a blog post that another website will feature. Guest posting may be a highly effective link building strategy that a lot of websites believe heavily because it helps build relationships, exposure, and site authority.
Google likes to ascertain links leading back to your site. Think of it as a vote of confidence. If sites are linking to you, it means you’re providing valuable, interesting, and quality content.
Once you begin producing some unique and high-quality content, you can start searching for websites that may be interested in featuring your article as a guest post.
But, remember, you don’t want to aim to create a link on any random site. You want to seek out viable websites, blogs, or resources that will drive relevant website traffic and potential customers.
So, how do you do this? Start by finding websites that are accepting guest posts that fit your niche. You can do this a few ways:
Remember: you don’t want just any link. Look for websites with a significant amount of traffic and backlinks, with a high domain and page authority.
A good rule of thumb is to build links on sites that have a higher domain authority than yours.
You can use this free domain authority checker to seek out this information.
Online Forum Communities
Though they are not as popular as they once were, online forum communities remain a great way to promote your business online.
A large number of online forums allow do-follow links, making them prime territory for obtaining valuable authoritative backlinks.
Begin by looking for forum communities that are relevant to your business. Participating in discussions can often provide you the opportunity to place a link.
Answer questions and concerns and offer a solution.
You should always be sure your comment provides contextual value to the discussion. Forum moderators are constantly reviewing posts.
Placing links in forum discussions that do not make sense contextually or abusing this tactic is an easy way to get yourself banned from the forum site entirely
Online Business Directories
Online directories – also known as business directories or business listings – are an extremely easy way for businesses to build links and draw traffic to their site.
Online directories are typically trusted sources, high-ranking, and authoritative.
Adding your link to an authoritative site means improved visibility and reach with a greater possibility of improved site rankings.
You should only focus on building links on online business directories that are relevant to your website.
Link building can be as easy as asking others to link to your site. Link outreach is just that.
This process involves identifying other websites or blogs in your niche that discuss topics similar to those featured on your website.
Then, you reach bent these websites to market a bit of content, form a collaboration, or request a backlink.
It’s important to note that link outreach emails can work only if they’re done properly.
You should focus your link outreach strategy around creating your own personalized outreach messages that are concise and communicate value without pushing benefits.
This is guaranteed to increase your chances of improving your response and open rate.
Broken Link Building
Broken links are harmful to a site’s SEO and that they contribute to poor user experience.
Bringing broken links to a webmaster’s attention is a great and simple way to get them to replace these links with a link to your site.
Broken Link Building (also referred to as Dead Link Building) is that the practice of building back-links by replacing links to 404 pages with a working link to a target website.
Broken link building does, however, require a significant amount of time and research. First, you want to identify web pages or blogs in your niche that contain broken links.
Doing so would require employing a backlink tool, like SEMrush. Next, you’ll need to contact the webmaster and let them know that they have a broken link on their page.
You should then recommend replacing the broken link with a link to your website.
Above are the five Natural link building techniques 2020 from our post, if you have any suggestion please feel free to comment below.